Friday, January 24, 2014

The Marketing Cloud Arms Race Continues as Adobe Integrates Campaign with Experience Manager

Last week at the National Retail Federation conference in New York, Adobe the announced integration between Adobe Campaign (formerly Neolane) and Adobe Experience Manager, two planks of the Adobe Marketing Cloud. To learn more about the new Adobe Campaign, I recently spoke with Patrick Tripp, Adobe’s Sr. Product Marketing Manager for Adobe Campaign.

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