UNICEF started the Tap Project in 2007 to help children gain access to clean water. This program has been a vital part to UNICEF's mission ever since. On Valentine's Day, 2014, UNICEF launched the new UNICEF Tap Project 2014. I loved this campaign from the second I saw it not only for the impact it is leaving on our world, but also for the unique, captivating nature of the campaign.
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