Wednesday, January 30, 2013

Exploring the Fifth and Sixth P of Marketing

If we measure actions rather than intentions, it’s easy to overlook the importance of people in the mix. See, for the most part people are largely lumped into market segments, spoken to as audiences, and serviced as tickets. Honestly, we can do better. We must do better.

Подробнее о "Exploring the Fifth and Sixth P of Marketing" →

No comments:

Post a Comment