Thursday, March 27, 2014

Lithium Bets Big and Acquires Klout: Published Deal Size in Question

When Kara Swisher broke the story last month, it seemed implausible, and perhaps even ridiculous to many at first. I theorized shortly thereafter why it might make sense for Lithium Technologies, known primarily as a customer community vendor, to acquire Klout, often considered both “the standard” and that laughing stock of online “influence.”

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