4 Tips to Surviving a Viral Hoax

A viral story that outraged millions and turned the nation’s collective disapproving gaze directly at KFC was all a hoax. Assuming the incident never took place and the social media frenzy over it really was just fuel for a hoax, KFC is the victim. Here are four tips to face a social media hoax with authority, integrity and dignity – even if the world thinks you are in the wrong.

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