Companies are in a tizzy these days because the content on their Facebook Pages are reaching less people. A current study estimated that brand posts on Facebook are generally seen by about 6% of page’s fans, and that number is anticipated to fall additionally this year. The decline has developed an increasing stress between brands, which have actually used social media free of cost marketing for a years, and Facebook, which is attempting to enhance its growing advertising and marketing business and manage a deluge of content from individual clients and Pages. One company went so far regarding “break up” with Facebook due to its page’s decreasing reach, which generated a “sorry I’m not sorry” feedback from the social network.
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