Showing posts with label The Innovation Obligation: 4 Key Principles. Show all posts
Showing posts with label The Innovation Obligation: 4 Key Principles. Show all posts

Sunday, April 28, 2013

The Innovation Obligation: 4 Key Principles

I sense an increasing amount of resistance when I blog, consult or speak on the topic of social media marketing and how businesses need to embrace the ethic of innovation.

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