Showing posts with label The Second Share. Show all posts
Showing posts with label The Second Share. Show all posts

Sunday, December 23, 2012

The Second Share

Normally advertising seeks to gain the attention of a viewer and cement an opinion or belief upon them. Usually this is of a nature to purchase their product or otherwise perform a task necessary for a conversion. The route is simple and straight-forward. Once the viewer has performed their task the relationship between them and the ad is fulfilled and doesn't need to continue.

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