Tuesday, July 30, 2013

How Many Prospects Do You Lose Locking Your Content Behind a Form?

I am swimming in a sea of unwanted spam at work, and that is changing my online behaviors: I have stopped filling in contact forms. Several times a day I see something of interest in my social streams and will click to access the promised content, but if it means adding to my flow of annoying and distracting email and telephone spam, I pass.

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