Over the past year, 171% more queries are showing up as ‘Not Provided’ in analytics reports, and it’s a trend that’s likely to continue. The options to overcome this are fairly limited – the change is part of Google Search, rather than in the way Analytics collects data, so switching to a different platform would not restore the ‘missing’ keywords.Подробнее о "‘Not Provided’: Coping with Privacy in Keyword Data" →
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