#SMMW15: The Experts' Guide to Personal Branding

Of the nearly 2,000 attendees at Social Media Marketing World – including a veritable “who’s who” of social media royalty – no one has more followers than social giant Guy Kawasaki. With over 10.5 million followers across multiple platforms, including more than 1.5 million followers on Twitter alone, Guy is reminiscent of that old E.F. Hutton commercial: When Guy Kawasaki talks, people listen.

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