Why You Should Size Up Your Social Media Strategy

Social media is becoming increasingly visual. For marketers, sharing images on Twitter, Facebook, LinkedIn, and other channels is an opportunity to capture an audience's attention quicker and more effectively than 140 characters usually can. The problem is, social media platforms aren't one size fits all but brands are still aren't customizing their visual content for each channel. Here's why optimizing your content for each network is worth taking a few extra minutes to resize your images.

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