Tuesday, November 27, 2012

Can You Balance Competing Personas in Social Media?

I decided to be real, which is my preferred mode anyway. I had to think about the notion of “acting presidential," (I'm the president of a college) and I had to decide how “being real” was inconsistent with “acting presidential.” Well, I know a lot of presidents at this point, and they are pretty regular people. Of course, we might crank it up a rhetorical notch for a graduation speech, but we all love our dog.

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