Monday, June 2, 2014

How to Make Content Marketing Your Recruiting Machine

In marketing, we talk a lot about the B2B buying funnel and stages like awareness and interest, consideration and intent, and evaluation and purchase. A smart marketer can match the appropriate content with the right stage of the buying cycle and the right target. How about the recruiting funnel? It doesn’t work all that differently.

read more




Подробнее о "How to Make Content Marketing Your Recruiting Machine" →

No comments:

Post a Comment