8 Ways to Incorporate Valentine’s Day into Your Social Media Strategy

If you’re feeling especially bold, you can take a page from Krispy Kreme and try to “match up” customers for Valentine’s Day. The donut maker hosted a so-called “Love Roulette” on its Facebook page that paired up people based on what they “rolled” in the roulette wheel. You could also try matchmaking for Twitter users based on the similarities in their profiles.

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