Think about the groups of people surrounding your organization. What do they value? What interests them? What do they need to be truly “empowered”? How can you grow the community of people around your organization? Stop solely thinking about how do we optimize digital media channels (website, Facebook, Twitter, LinkedIn, etc.). If one day Google comes out with a new algorithm called Monkey that moves you to page 2 or 3 for a search term, don’t be left with nothing.
Подробнее о "Stop Optimizing Your Website and Start Optimizing Relationships" →
No comments:
Post a Comment