Why Jelly Is a Headache for Marketers

Is Jelly an opportunity for brands and marketers? In a word, yes, but at this stage, I don't recommend jumping on-board unless you have some serious time to spend on it. The thing is, you can't (currently) search within Jelly and there's no hashtag usage either, meaning that users can't zero in on questions that may be of interest to them.

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