We’re entering a new era of big data, automation and the ability to drive business strategy by delivering real-time access to the voice of the customer. One of the questions I’ll be asking is whether your team is ready to let go of decisions made based on “gut feel;” and get ready for the Chief Marketing Technologist, who’s much more of a “quant” than a “qual”.Подробнее о "Why Marketers Will Rule the World" →
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